Since its December 29 OTT premiere on Disney+ Hotstar, the film 12th Fail, which was helmed by renowned Bollywood filmmaker Vidhu Vinod Chopra, has gained immense popularity. According to Sacnilk, the film, which cost about ₹20 crore to make, made ₹66.5 crore worldwide in its 52-day theatrical run. Manoj Kumar Sharma, the main character, is portrayed by actor Vikrant Massey. The narrative centers on Sharma’s journey from being a “12th fail” to being an IPS officer.

Thanks to overwhelmingly favorable word-of-mouth, the film saw tremendous success at the box office even though it had limited promotion during its theatrical run. But since the film was only available to see in about 600 venues, not many people were able to see it. Millions of enthusiastic people were able to see the film thanks to its OTT debut on Disney+ Hotstar.

The movie has been performing “phenomenally well” on the OTT platform, according to Gaurav Banerjee, Head of Content, Disney+ Hotstar & HSM Entertainment Network, Disney Star, who spoke with LiveMint. “Within three days of its launch on the platform, it has emerged as the most-watched film of 2023.” Our viewers have interacted with the vision of renowned Indian storyteller Vidhu Vinod Chopra in a way that is astoundingly meaningful. We are ecstatic about our fans’ enthusiasm for this heartbreaking story that has been given with such affection, and his courage and honesty are truly visible.” remarked Banerjee in a private conversation.

His bravery and honesty are really evident, and we are overjoyed by our followers’ enthusiasm for this heartfelt story that has been presented with such love.” remarked Banerjee in a private conversation.

SOURCE: https://www.livemint.com/industry/media/12th-fail-within-3-days-of-ott-release-manoj-kumar-sharmas-biopic-becomes-disney-hotstar-s-most-watched-film-of-2023-11704262766166.html